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55 sats \ 1 reply \ @Signal312 OP 13h \ parent \ on: Do you see this in your country? Grocery stores price items to confuse shoppers econ
I think they need to balance things out, and appeal to all customers - the price conscious ones, and the ones that just grab and go.
For the price conscious shoppers, they do the math, and figure out what to buy.
For the grab and go customers - well, they pay the "stupid" tax. Or maybe those customers benefit, because they're not spending extra time in the store with their calculator out.
maybe those customers benefit, because they're not spending extra time in the store with their calculator out
I think that's it, exactly. There are customers who would choose the lower unit price, but for whom doing the calculation is not worth the effort, so they default to the higher unit price smaller size.
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