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Agreed! We need demos, well prepared presentations, real stories, tutorials and walkthroughs (e.g. Craig Raw was amazing in Miami with Sparrow), new technology proposals (like Ark from Burak - presentation well done).
Couple other ideas
  • If there's food or drinks offered at the venue, provide sponsored sats-back (e.g. if the person pays, they get 10% or even 50% back in sats over lightning). That gets the people to install wallet, because people like free stuff and then they can spend the next day.
  • No stupid panels with couch people (one exception that was actually great in Miami was Matt Odell's one - they answered questions from public really well)
  • Create smaller groups and go for lunch outside of the venue to a place that accepts bitcoin (find on btcmap.org)
  • At the entrance everyone should get a small booklet with tutorials (get first LN wallet, using POS in business, self custody with hardware wallet)
  • invite folks in the community to do reporting on the event (like Marce came from Costa Rica and with others did great random interviews and reporting on Nostr)
  • everyone should bring a "gift". A small thing they give or provide to others. E.g. I had a flashed hotel NFC key card with lnurlw and I was giving away sats to people I chatted with with just a tap. It was a great success and conversation starter.
At the entrance everyone should get a small booklet with tutorials (get first LN wallet, using POS in business, self custody with hardware wallet)
THIS! All kind of flyers, all kind of use cases. Simple ones, basic info and some QR codes to scan for more details.
Like I did here:
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