Whenever I have hinted to people that I have some knowledge of Bitcoin and they can ask me about it, their only question has been "So do you think the price will go up?"

They're not aware there are other questions to ask.

SpaceHodler

satoshi_in_the_classroom

bitcoin

Best way to help a friend/family member get off of Zero Bitcoin ownership?

The only thing you can truly offer to help your friends and family benefit from Bitcoin, it's to make your self available for any question they might have in the future.

It's a personal journey and you cannot force them and everyone has different needs, interests and priorities. Just try to don't dox yourself that much...