With a sample size of 3 you aren't really surprising me here. I assume they all live in the 1st world where they have access to banking 24/7 and apps like applepay, right?

They aren't the low-hanging fruit for adoption by any stretch of the imagination. Their money works for them. Their phone already has money apps on it. It just isn't important to them yet.

OTOH, if you said they live in sub-saharan Africa or Venezuela I'd be stunned. Those people need what bitcoin has to offer and just need to be shown the way.