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Is Alby a company that can bring people into Bitcoin or just thriving from the preexisting Bitcoin community?
That is our goal. We want and need to bring new people into Bitcoin. I good way to introduce people to bitcoin is through 1) education and 2) building more straightforward onboarding tools. The extension is one of these tools and the user experience is crucial. To provide regular educational content we are operating a blog here: https://blog.getalby.com/
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That's awesome. Do you have a way to find out / quantify this distinction? Or at least a gut feeling to estimate what percentage of users are new to Bitcoin?
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Until we have direct and more convenient onramps to bitcoin on the Lightning Network users always have to get onchain bitcoin first. But this will change within the next months.
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