ODC #000005 - UX > UNDERSTANDDesigning Journey Maps for a Flight deals WebsiteDesigning Journey Maps for a Flight deals Website
If you miss it, please read our WTF is ODC (Open Design Challenge) intro post from more details.
ScenarioScenario
You were hired as a freelancer to do some user research and design for a bitcoin airline flight deals website (competitors are AlternativeAirlines, Travala, Destinia and CheapAir).
As part of the design process, you need to dive into the user experience of finding and securing the best offer flight paying with bitcoin. You'll be looking for pain points, opportunities, and touch points.
TaskTask
Create a journey map for the process of buying an airline flight through a deals app with bitcoin. You'll want to use other research methods such as user interviews or your diary studies to gather data. Then you'll craft a journey map to show publicly what you've found.
Extra Credit: Analyze the map you've made and give two to three specific design recommendations based on the findings.
GuidesGuides
If you need help with this challenge, check out our hand-picked tutorial recommendations.
- Journey Mapping 101 on https://www.nngroup.com/articles/journey-mapping-101/
- 5 Stages of Successful Customer Journey Maps on dscout.com
- User Journey Mapping
on Bitcoin UX Research Toolkit

- An Introduction to User Journey Map on stephaniewalter.design
- Customer Journey Map Workshop on piped.video
ToolsTools
Not sure which tools to use? Try something new, go 💯% FOSS!
For the Journey Maps
Akira (for Linux users) by Akira UX
PenPot (for everyone) by kaleidos
FreePlane (for everyone) by freeplane team
Share Your ResultsShare Your Results
When you finish the challenge, post your work including anonymized collected data and results on this thread! If you also share it on nostr, be sure to use the hashtag #opendesigner and tag Design_r@iris.to or @Design__r on X! We'll keep an eye out and repost good examples on a regular basis.
Check our previous ODC and support this community for creative minds, where you'll be able to get open and constructive feedback on your PoW. Ask anything in the ~Design territory and get some âš¡sats for the value you provide!
#Bitcoin #Design #BitcoinDesign #NostrDesign #Nostr #OpenDesign #DesignChallenge #OpenDesignChallenge #BitcoinFlights #FlightDeals #UserExperience #PainPoints #Opportunities
Challenge No.05 by Hypermode
https://m.stacker.news/21937
Overview of the task and the action items against it https://m.stacker.news/21936
What is Bitcoin Airline flight deals app? Bitcoin airline flight deals websites specialize in making payments through Bitcoin or other cryptocurrencies. The difference between these websites and conventional flight booking platforms is their acceptance of cryptocurrencies and bitcoin as one of the payment method. https://m.stacker.news/21935
Competitor's Overview We went through each website and did a dummy booking. We got an insight that their user interface and payment methods are not friendly and easy. https://m.stacker.news/21934
In this, we described the scenario that was given to us and the expected results. https://m.stacker.news/21933
This is the journey map of creating an app - it is divided into Pre and post purchase phases https://m.stacker.news/21932
Pre-purchase Phase: Breakdown into 6 Phases https://m.stacker.news/21931
Post-purchase Phase: Breakdown into 3 Phases https://m.stacker.news/21930
While developing a bitcoin app, the opportunities that can be grabbed are new development in the industry, bitcoin awareness and competitive advantage https://m.stacker.news/21929
To avail the opportunities, there are some internal ownership that needs to be taken and the metrics against those areas to measure their performance. https://m.stacker.news/21928
Design Recommendation - By implementing these design recommendations, the airline deals app can enhance the user experience and encourage more users to visit the website https://m.stacker.news/21927
https://m.stacker.news/21926
@alinaatayyab thank you and your team for this first contribution, it's so complete that it probably needed a full post! Great work 💪
I'm a bit unsure about the first reccomendation, I personally do not like KYC much and it is a responsability of teh user to place the correct information as displayed in the ID otherwise there's a risk the booking will be nulled. So my question for you is: how we can we ensure smooth reservation without the need to provide a full KYC verification? would full name, DOB and ID number enough for the booking company to confirm the flight?