My guess is to start with children, because they don't have bank accounts, they can't work legally, but many of them can and want to work. People in the west with relatively stable currencies have no reason to start using bitcoin, but children are disenfranchised and cut off from finances, like many people in poor nations. Bitcoin can empower these children, allow them to freely engage in the economy and just feel that they have a voice in this world.
This isn't bad advice. If you want to introduce a disruptive product, start with groups that aren't entrenched with the traditional solutions. The best way to introduce Bitcoin is start with the unbanked. Get them on Fountain, ZBD, etc. - platforms where they can stack sats with no fiscal investment. Find the local merchants that cater to them, especially those with low dollar items. Get them set up with Strike or what have you.
If this group ends up being kids, you have the added opportunity to get parents to start paying their kids' allowance via LN.
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Great idea, bitcoin Ekasi, bitcoin praia (brasil) and bitcoin beach El Salvador all paid kids sats
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