When we quietly told the world about Lightswap roughly 3 weeks ago, we started with friends, family, and then the most passionate bitcoin communities like Stacker News. At first, signups came fast—some days 7, most days at least 2. But over the last few days? Crickets, and no new signups in the last 3–4 days. It's time to reignite the growth engine.
My plan is to begin with smaller, niche networks where people are easy to reach. Once those are saturated, move outward. It’s about throwing darts—smartly—and seeing what sticks. I’m already talking with folks about how to spark signups through Nostr and similar spaces.
From there, the next wave will be newsletter coverage, infographics, Twitter friends, and broader publicity. After that comes gamification which i'm excited about. It might sound more web3, Pokémon, Cash App than bitcoin, but that’s the point—I want to take what works wherever it comes from and make bitcoin products more appealing to the masses without the ICO-style trash.
In the weeks ahead I’ll share the gamification plans we’re brewing.
Any ideas on how to rev up the signup engine?