EPISODE: 114
BLOCK: 817211
PRICE: 2746 sats per dollar
TOPICS: merchant adoption, keeping it simple by reducing friction, custodial risk, liquid adoption

(01:00) Introduction of guests: Adam, founder of CoinOS, and Cole, head of business development

(02:00) History and evolution of CoinOS

(03:20) Discussion on the adoption and usage of Liquid and the challenges it faces

(11:31) Focus of CoinOS on merchant adoption and its features

(19:35) Strategies for merchant adoption and the importance of community support

(36:13) Lessons learned from the merchant adoption process

(44:25) Cold calling as a strategy for onboarding merchants

(45:01) Bitcoin meetups during COVID lockdowns

(46:28) Custodial lightning wallets and self custody