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  1. Crisis.
Wall Street in panic. Banks collapsing. Famous managers losing billions. The entire market… red.
But a Brazilian woman did the impossible.
Leda Braga.
Mechanical engineer. PhD from Imperial College. Zero glamour. Zero “trader feeling”. Just math, discipline, and statistical models.
While giants sank, her fund — BlueTrend — rose +43% that year.
How? Because Leda doesn't follow emotions. She follows equations.
While traditional managers yelled on the phone… Her algorithms simply kept executing. No panic. No ego. No improvisation.
That year changed everything.
The media called her the “Queen of Quants”. Investors rushed in. Billions came in.
And in 2015, she made the move few would dare: She left the company where she was a star.
She founded her own asset management firm: Systematica Investments.
She took the entire fund with her.
Today? Systematica manages billions. Leda is one of the most respected asset managers on the planet.
And she continues with the same philosophy: Data over opinion. Process over instinct. Discipline over emotion.
The lesson? The world rewards those who think clearly when everyone else acts in chaos.
It's not about being a genius. It's about having a method. Having the courage to trust it.
And above all: eliminating ego from the equation.
Because in business—just like in finance— winners aren't the ones who feel strongest. Winners are the ones who decide best.