In my mind, the behaviors that SN incentivizes (be early to zap good content and you get more rewards) is not quite the same as"norms" -- an example of a norm is definitely using English. For a while we had a espanol territory (I think) but it didn't catch on. 

I'd say norms as those things that are "enforced" or strengthened by stackers themselves rather than the code.

Scoresby

Or is that a result of zapping behavior, or even SN simply being difficult to discover if you aren't fluent?

I find that really hard to draw a line between a norm and incentivized behavior around here. Maybe there isn't one.

AskSN

What are the norms of Stacker News?

Is using English a norm here? 

Or is that a result of zapping behavior, or even SN simply being difficult to discover if you aren't fluent?

I find that really hard to draw a line between a norm and incentivized behavior around here. Maybe there isn't one.