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My answer was to a specific question: Why choose a shit company to buy a shitty product from?
Even so, your point is only partially valid.
the customer [..] must do their research to select the best and most durable one.
There is nothing forcing the customer to do research. And even less so to optimize for durability.
Furthermore, the customer has effectively no control over regulatory restrictions of the market. Their selection is already artificially distorted regardless of what optimization they may aim for.
but why would they purchase a new unit from the same company that sold them the previous shitty one?