I'm a VERY low time preference (and curious, and distrustful of the state) individual so that is why bitcoin was an easy sell. But the average person is not, not at all.

Since they can't see beyond a few days/months, the only way to get them interested is during bull runs. Otherwise they either dismiss it, point out the downside volatility, etc.

Nobody gives a crap about censorship resistance or privacy because no-one has (yet) been censored.

In Argentina for example, since the national currency is a pile of horseshit, everyone is obsessed with the US dollar because it's orders of magnitude better (i.e. it does not inflate as much). As a matter of fact, the libertarian presidential candidate is promising to destroy the central bank and dollarize the economy.

In terms of purchasing power the dollar has performed better than bitcoin in the past year.

Imagine being a poor person who saved in bitcoin a year ago... a year is eternity for them and what can their savings buy now? Less.

Bitcoin is definitely a hard sell to the normies.

But we can orange pill at scale in a "sly roundabout way": Nostr.

Zaps are experience-first, not information-first. You don't need to be convinced of or sold anything, you feel the zap! It's fun and frictionless. That spare change sats can be the spark needed for someone to be significantly more open to understanding bitcoin in the long run.