We are not talking about drugs and illegal stuff here, we are assuming the the sold things are legal like clothes, accessories, electronics, etc.
I had this question a while ago since as sellers who are enthusiast about Bitcoin and especially for lightning can now-days trade in sats for their businesses, I feel it would be a great opportunity to buy/sell such products through lightning for both parties.
But the main doubt: 1) Would you trust it?
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If you do so, would you prefer to pay first or receive the order first and pay after similar to COD but with Sats? (I would like to present my opinion here: I think as the history says, customer paying first is considered appropriate than the later since the business can be downgraded with low ratings and such but the customer remains unaffected if he/she scams by not paying).
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If someone sells the same product in local currency and at same rates, which one would you prefer, the one who allows lightning and thus pay with lightning or the one who only accepts fiat currency (here assuming both are legit and the rates are same).