Language matters.
YES.! We have been played with different word games, and the word matters, as it subconsciously changes the way we perceive and express ourselves.
Even in a private matter, love, which should be between two individuals, yet the government manages to get into it, setting the frame of legal marriage: want to get married? come, you can even pay lower taxes once you married; want to divorce? come.
They even somehow have the "power" to decide how many kids people could have in certain places, pure madness.