> First, what exactly is log? It’s short for logarithmic encoding, which is a math thing, but what does it mean to videographers?

Photo and video encoding is super interesting to me. Normies just think of it as "pixels just measure the color" and maybe think of RAW photos as "not pre-edited" but that's not actually true. I mean its kinda true but there are still so many human subjective decisions in the actual tech

zuspotirko

I wonder if Apple used this to shoot that cringe video? https://m.youtube.com/watch?v=QNv9PRDIhes 😬

> “our goal is to completely remove carbon from the atmosphere.”
> — Apple

bataroot

This link was posted by [robenkleene](https://news.ycombinator.com/user?id=robenkleene) 2 hours ago on [HN](https://news.ycombinator.com/item?id=37840503). It received 208 points and 40 comments.