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I thought the same thing. Then thought: what really would have been badass is a footnote that said something like We know this isn't really what it means. along with a link to the original forum post.
Then I thought: I wonder if some marketer / PR drone told them it would be a bad look to associate themselves w/ bitcointalk. Like it would be a bridge too far.
Would love to know the real answer, but of course we never will.