I will make a bold statement here Territories and Territories will leapfrog SN big time, here's why. It helps create NEW peers, NEW clear thinking from comments and other communication received indirectly from the posts.
I have received great "business leads" via SN that I would not have. The key for me is my goal is to interact with those existing B2B businesses that are just starting to use Bitcoin for buying and selling goods, or for other B2B people that somehow found SN and perhaps are stronger in programing, go to meetups, etc. but are not really hard core merchants. It's in our blood for myself, limited formal education, BUT started working in both retail and wholesale at 16 years old, traveled outside of the USA, learned export paperwork the hard way, learned how to deal with other cultures.
But that started back in 1969. I'm probably the oldest aged SN user, which is cool, because I'm probably more optimistic than most, and can "feel" upcoming market opportunities in this case it's the synergy between above average "technical" people and new merchants, business owners that will be coming to SN.
They will come to SN, because they will see they ALREADY understand that they have to learn, use in a circular fashion Bitcoin, Lightning, Nostr, They will read the content from territories that are more business connected to gaining the knowledge of all of the above. The quality of most posts and users on SN helps directly and indirectly.