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Exactly, I that's what I would focus on the merchants who are the real customer
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User case: Some one from EE.UU want to send value to Africa
- Send a LN payment to end user
- Show end user where he could spend those sats
- https://btcmap.org/
- Some local web with a list of merchants
So, the way to collaborate with that is:
- Add merchants to btcmap
- Create a simple/static web with a list of merchants
- Write a how to for the enduser
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When you and the rest of the world understand that you don't need fiat conversion, then... remittance is simple a LN payment.
The main focus need to be on merchants, so people don't need to touch fiat, and... problem solved.