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one question is sufficient:
  1. is it a formal, legally chartered organization?
if yes, then yes. First rule of organizational sociology: an organization's stated purpose is not its real purpose.It is, at best, coincidentally tertiary, that is, if it doesn't impede goals 1 and 2: 1) make money 2) not get in the crosshairs of legal and PR control in a manner that impedes 1).
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