Counterpoint: GEB is the most effective / efficient way you can possibly learn about the incompleteness theorem, because it's the most effective way to understand why it could possibly be interesting or pertinent to anything whatsoever. At least, that's how I found it.

I was just thinking of this, too. The idea I'm toying with is: what if I took an entire year to read this fucking thing all the way through, and do the exercises, etc?

But then I thought: if I was going to devote 300 hours to a project, is this the project?

And then I got depressed and stopped thinking about it.