Out of curiosity I went to a shop's physical store that I somehow found online, and you got the feeling it's quite "popular", maybe due to the likes or follows ( which can be bought ofc ), then when I finally got there, it's so quiet and NOBODY is even there, product wise okay, but I think they are over market.

The takeaway is don't believe whatever you see online, ideally always verify things yourself; I'm more font of those places or people downplay themselves online, less expectations = more surprises.