Reminds me of the question that @kr always asks in his podcast to the LN developers he interviews. The question often falls flat as most of the people he interviews see Bitcoin as completely different from conventional asset classes. My wife probably sees Bitcoin as an investment, at the same level of stocks, real estate, etc, with the associated need to time the market, but for me, I'd probably just hold it and/or use it whenever possible (and replacing it using fiat from my next paycheck). So I don't really see Bitcoin as something I'm buying (as usually, that entails selling it).