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Thanks! Generally when it comes to this, game devs fall into three categories: the believers, the haters and the on-the-fence. If someone is a hater, there's no convincing them. If they're a believer, they come to us already knowing they want it. The on the fence ones is where we need to convince them. What we see is that ideology doesn't help at all here, what works is hard stats. We do have case studies done with our partners that show massive increases in player retention with BTC implemented and that's usually what sells it. In the early days when we didn't have that hard proof, it was quite a bit harder.