Reposting this amazing work made by @alinaatayyab from Hypermode.co for the Open Design Challenge #05 Journey Maps for Flight deals Website
Overview
Task and the action items against it
What is Bitcoin Airline flight deals app?
Bitcoin airline flight deals websites specialize in making payments through Bitcoin or other cryptocurrencies. The difference between these websites and conventional flight booking platforms is their acceptance of cryptocurrencies and bitcoin as one of the payment method.
Competitor's Overview
We went through each website and did a dummy booking. We got an insight that their user interface and payment methods are not friendly and easy.
In this, we described the scenario that was given to us and the expected results.
This is the journey map of creating an app - it is divided into Pre and post purchase phases
Pre-purchase Phase:
Breakdown into 6 Phases
Post-purchase Phase:
Breakdown into 3 Phases
While developing a bitcoin app, the opportunities that can be grabbed are new development in the industry, bitcoin awareness and competitive advantage
To avail the opportunities, there are some internal ownership that needs to be taken and the metrics against those areas to measure their performance.
Design Recommendation - By implementing these design recommendations, the airline deals app can enhance the user experience and encourage more users to visit the website