Having explored the physical and psychological mechanisms of control in a previous article, and their deployment through cultural engineering in yet another article, we now turn to their ultimate evolution: the automation of consciousness control through digital systems.

In my research on the tech-industrial complex, I’ve documented how today’s digital giants weren’t simply co-opted by power structures—many were potentially designed from their inception as tools for mass surveillance and social control. From Google’s origins in a DARPA-funded CIA project to Amazon’s founder Jeff Bezos’ familial ties to ARPA, these weren’t just successful startups that later aligned with government interests

What Tavistock discovered through years of careful study—emotional resonance trumps facts, peer influence outweighs authority, and indirect manipulation succeeds where direct propaganda fails—now forms the foundational logic of social media algorithms. Facebook’s emotion manipulation study and Netflix’s A/B testing of thumbnails (explored in detail later) exemplify the digital automation of these century-old insights, as AI systems perform billions of real-time experiments, continuously refining the art of influence at an unprecedented scale.

Despite its sophistication, the system of control is beginning to show cracks. Increasingly, the public is pushing back against blatant attempts at cultural engineering, as evidenced by current consumer and electoral rejections.

Social media platforms capture detailed behavioral data, which algorithms analyze to predict and shape user actions. This data increasingly feeds into financial systems through credit scoring, targeted advertising, and emerging Central Bank Digital Currencies (CBDCs). Together, these create a closed loop where surveillance refines targeting, shapes economic incentives, and enforces compliance with dominant order norms at the most granular level.

Our liberation begins with recognition: these systems of control, though powerful, are not inevitable. They were constructed, and they can be dismantled. By embracing creativity, fostering authentic connection, and restoring our sovereignty, we don’t just resist the control matrix—we reclaim our fundamental right to author our own destiny. The future belongs to those aware enough to see the system, brave enough to reject it, and creative enough to build something better.