Their website is pretty empty but they are kind of like an apple store for bitcoin and stock a wide variety of hardware, hardware rentals, games, apparel, and art (but mostly hardware by the looks of it). They even teach "micro-classes" on practical, fundamental things like this one from a few weeks ago on bip39.
My wife has been saying forever that Austin needs a genius bar like service for bitcoin stuff. This is exactly what these guys are doing.
I pulled a bunch of images from their X account.