haha, at least when it comes to what the traditional music industry thinks, that lightning enabled, direct relationships to fans, and platforms like wavlake and fountain are the way to move forward, because it cuts them out. But the only people who would disagree with that are the execs who are making money off the backs of indie artists on music row, every artist I've told about this space and my success in it instantly gets it, and i think its just a matter of time before the fans, who are really the heavy lift, catch on too.