In the 1980s, Big Tobacco took over the food industry, using the same tactics that made cigarettes addictive. They engineered processed foods to hijack cravings, targeting kids and fueling today’s obesity crisis.

The Takeover (1980s): • Philip Morris (Marlboro) bought Kraft & General Foods, RJ Reynolds grabbed Nabisco. • They owned Oreos, Kraft Mac & Cheese, Kool-Aid—iconic brands designed to keep you hooked.

Addiction Engineering: • Perfect ratios of fat, sugar, and salt (“bliss point”) to spike dopamine and override willpower. • Foods that dissolve fast, tricking your brain into eating more.

Targeting Kids: • Cartoon mascots, toy giveaways, and Saturday morning ads—just like cigarette marketing before the ban.

The Damage: • Since 1980: Diabetes rates tripled, obesity jumped from 46% to 74%. • Processed foods became a slow poison—no warning labels, just clever marketing.

Breaking Free: • Eat real food: eggs, meat, fruit, vegetables. • Ditch foods with hydrogenated oils, HFCS, or mystery ingredients. • Cook at home—batch-prep protein in 30 minutes.

Your cravings aren’t your fault. They were designed. Time to take back control.