One of my favorite cafes down the street can't be ordered online; you HAVE to go there IN PERSON ( in fact, most of the cafes here can't be ordered online), even though they have all the packaging ready. 🤯

I guess what they are really selling is the experience of sitting there and having conversations on top of the good coffee ( they even offered us tea for free sometimes ), cozy! And what the chains are really selling is convenience, thus average coffee but one-click order to door.