This report explores Bitcoin trends using internal data from a random sample of 2,000 UK users who engaged in Bitcoin transactions in 2024, analysing demographic patterns and buying/selling behaviours throughout the year.

Key Findings:

• 51% of customers have been transacting for 3+ years
• 86% of transactions were buys
• 51% have never sold Bitcoin
• Lightning Network adoption is growing
• 88% have bought Bitcoin more than once
• Customers are not the typical young risk-takers