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People know they're buying the cheapest options. Implicitly, that means they don't care enough about higher quality to pay the search cost for it.
The other element to this is that people aren't really consuming the lowest possible quality products. Presumably, there are possible products of even lower quality that most people won't consume either.
There are just a bunch of quality traits that most people don't care as strongly about as some do.
I do often find that there are "hidden gems" of products that have a great quality-to-price ratio, that many savvy consumers swear by, but aren't that well known to the public. Good restaurants are like that, as are good podcasts/educational materials for personal finance as we recently discussed. I'm sure there are more examples too, like for clothing brands, but I don't know as much about that.
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I imagine those products tend to expand in their market share, unless they're catering to an unusual preference.
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True, and I suppose that's when enshittification starts happening unless the owner is really committed to maintaining its previous price/quality ratio.
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