Musk also made two key changes to the platform that have undermined its former use cases. In early 2023, X started defaulting its users to a “For You” tab that shows a TikTok-like algorithmically generated feed, instead of a feed created by the people you follow. You can toggle over to the old-style “Following” feed, but lots of people don’t. Second, Musk deprecated external links — any tweets that link to articles, videos, or other websites outside the platform are suppressed in the “For You” feed.
IMO X can reverse the trend by removing the penalties on external links. It's like building a city that only has roads going to the city but not out. Instead of being a central hub, it's a prison island.
Occasionally, my 'for you' feed isn't bad and something great is surfaced, but most of the time, when I'm strong, I try to fight off its attention vortex to get to my lists.