reply on: I wrote a Short Film script and pitched the idea to Coinkite - The Return Of Satoshi \ stacker news ~bitcoin

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1 sat \ 7 replies \ @k00b 4 Apr 2022 \ on: I wrote a Short Film script and pitched the idea to Coinkite - The Return Of Satoshi bitcoin

Pretty fun. Thanks for sharing

0 sats \ 5 replies \ @ideasourcing OP 4 Apr 2022

any suggestions or improvements? It's a valid way of demonstrating the value proposition of the product right? If Opendime produces this, they will for sure make millions of sales and billions of dollars, but they didn't even reply to my email!

1 sat \ 3 replies \ @k00b 4 Apr 2022

there's no for sure in marketing ... it's common for expensive marketing campaigns to not yield a return
my main criticism is that it seems very expensive to produce ... helicopters and lots of actors ... I'm also not sure it is on brand for them. They are very minimal in their aesthetic and branding ... Plus, most bitcoiners interested in hardware wallets are well aware of them already. This type of commercial would be better suited to Coinbase's users. The way to expand coinkite's user base is to make more bitcoiners and get them more interested in self-custody; any marketing for them should be geared toward that goal IMHO.

With most marketing you want it inexpensive. A great example is Tesla's recent drone flight through their factory. What did that cost to produce, a couple grand maybe? Yet it went viral on twitter.

0 sats \ 1 reply \ @ideasourcing OP 4 Apr 2022

Yeah, it's high budget, or they can get it animated, that will still cost something. But I think this is the only way Satoshi can move his 1 million coins to do good without destroying bitcoin. There is no other scenario in which he comes back or his coins move and bitcoin stays alive. Opendime has a unique product. It's not like trezor or ledger, it's like a use-and-throw carry-case for money, basically cash equivalent. if they have faith in this and do it, I'm sure they will reap 100x the budget of this ad.