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How about this: "If gold required no energy to mine it, it would be worth nothing. If you could simply have it upon a whim, even if its supply were limited, it still would have no value. Water and air are the most useful and necessary components of life and the economy, yet it requires little to no energy to acquire it, therefore it holds no value. This is why it's necessary to expend energy to create a quantity that we use to hold value."
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Reductio ad absurdum I like it!
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Proof of work may be Bitcoin's most least understood concept. "Why can't we just change the code to make it more energy friendly?" The answer to that question is best discovered by the questioner themselves. This website -- https://ElectricMoney.org -- can help them along in that process. This is a simple, plain-language, first-stop explainer for your normy friends who just don't quite get it. It falls somewhere between a headline and an academic paper. It requires a person simply take the time to click the link and perhaps read just a few short sentences; that may be enough to plant the seed.
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The website covers only three questions:
  1. Why does Bitcoin exist?
  2. Why does Bitcoin use so much energy?
  3. What effect does Bitcoin have on the environment?
For each question, a short, few-sentence answer is provided, followed by a longer three-minute answer one click away. References are included throughout, providing the reader ready access to further information.
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Please contribute by proof reading the material, putting yourself in the shoes of a truck driver, dentist, mom, politician, or friend. What are the fewest, most easily digestible bits of information that can have the greatest impact?
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