The Melville Deli 90 Broadhollow Road Melville, New York 11747 (631) 351-9338 https://melvilledeli.org/
I recently downloaded the BTC Map app from Fdroid and started looking around for local businesses that accept bitcoin. I was disappointed to see how few appeared within a 100 mile radius of my current home. In fact, there was exactly one that showed up on Long Island. (For non native New York readers, the New York City boroughs of Brooklyn and Queens don’t count as Long Island, even though they are physically on Long Island). That was the Melville Deli, located in Melville. I decided to pay a visit to this oasis located almost exactly midway between Manhattan and Montauk Point.
I went for breakfast in the middle of rush hour on a recent Friday morning. The first thing I noticed was that the location was prime for attracting New York City commuters. It is just south of the Northern Parkway, one of the three east-west highways that connect Long Island to New York City, and on one of the major north-south roadways that bisect the Island. In short, lots of car traffic. This surprised me. I expected a deli that accepts bitcoin to be a little mom and pop establishment. This is a major operation.
When I arrived it was very crowded. There was a line at the counter where you place your order. You might want to plan to visit after rush hour, say 9-11 am. I made a few mistakes on my first visit, so I would recommend you do the following:
  • Ask if Simon is working. He is the owner of the place, and a long time bitcoiner. If so, relax. You’ll be able to easily pay with lightning. He is currently using the Phoenix Wallet.
  • If not, locate the bitcoin bar code by walking to your left as you first enter, and find this piece of paper taped to the wall just past the counter where the checks are paid:
Then let the person taking your order know that you will be paying with bitcoin.
There are some tables in the back where you can sit down and enjoy your meal.
I chose a two fried egg sandwich with bacon and cheese on a roll. I consider this a classic New York breakfast sandwich. I’ve been eating them since I was a kid. This one was excellent. I read reviews from other diners, but the real proof of the quality of this deli’s food was the long line of patrons waiting to get served. I intend to get breakfast or lunch there at least a few times a month. It’s worth the drive.
A few days after my visit I spoke to Simon, who is one of the owners. It was obvious right away that he is a committed bitcoiner. The photo above shows that the deli accepts venmo, cash app, and paypal. He converts all of those payments to bitcoin.
He told me this orange pill story:
Simon always gives his employees Christmas bonuses. When he discovered bitcoin in 2016, he announced that everyone could either receive a $1000 cash Christmas bonus, or let him invest it for them. Everyone took the cash except for two workers. Simon bought them each $1000 worth of bitcoin, which was trading at around $900 back then. They still have their bitcoin. This past year he bought the two of them cold cards as part of their Christmas bonus.
Simon has held bitcoin meetups in the deli, and he’s willing to start them up again in the future if there is interest.
Since my visit Simon has been working on a more robust LN payment system, with a static lightning address to replace the on chain bar code that employees use when he's not working. The deli currently runs its own node. I sent him a link to one of @DarthCoin’s guides, which he found very helpful.
I hope local bitcoiners make the Melville Deli their regular spot to grab a sandwich. The food is really good, even by New York deli standards. It is also very reasonably priced. For out of town visitors (Pub Key patrons, in all likelihood), I know it’s a long way from Greenwich Village to Melville. If you’re up for the drive, it is an opportunity to experience the real New York. I am a big fan of Pub Key, but I don’t believe I have met any native New Yorkers there yet. The typical local can’t afford to live anywhere near Pub Key. At the Melville Deli, you will encounter real New Yorkers, Long Island accents and all.
Good to see someone in NY leading the charge.
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It takes perseverance with all the laws stacked against you here.
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And if the answer is "how do I do that?" Siggy will reply with: did you read Darth's guides? 😂😂😂
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That's exactly what I did here!
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Then is clear: the picture from nemo post is true. It is you!
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I love these stories. The Christmas bitcoin gifts are extremely powerful. He did the best thing ever to give them bitcoin. That owner is a true Bitcoin warrior.
Thank you for this amazing story shared here!
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Thank you, Darth. Next time I go I won't have to pay on chain fees!
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If you get some employees LN addresses, please share them with me. Will send them some sats with a message.
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I'll try the next time I go.
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Bitcoin meetups in a deli. Grassroots as it gets. Simon sounds like the man. Great little write-up. Keep them coming.
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I'm trying to get him to join SN. He would be an asset.
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Let me send him a SN invitation link with 2100 sats. For what he did with those employees, deserve to have some sats to start on SN.
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Thanks! Sent a nice email.
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He's a fan of yours after he saw your guide.
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I am only showing the door...
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Leffe - good choice! 🍻
Thank you for sharing! There are so many bitcoiners working out there almost in isolation; trying to run a business and stay on top of LN developments etc as well as incorporate them. Those who can help and simplify the process for busy people are going to be invaluable to the revolution (this seems to the current hang up with Nostr - people don’t care how good it is if they can still use easy interfaces like Twatter etc)
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I think you describe Simon perfectly, though I don't know him that well yet. I hope he joins SN and starts sharing his wisdom.
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Wish there were more places like this near me... my BTC map is deaddd
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I have a feeling that there are businesses out there that accept bitcoin but are not on btc map. I guess there's no way to find out except to ask. I have started doing this with all my local businesses. At first I felt like a jackass. Now I'm getting used to it. I figure the odds are low that I find one, but at least I put the idea in their head, and the next time someone asks they may take action.
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Just looked on BTC Map, the closest place near me that accepts bitcoin is Triple Crossing Beer in Richmond City. Almost 2 hours away.....
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You need to work harder on onboarding more merchants 😂😂 Also sometimes they do not want to appear in those maps. I have like 2-3 merchants that I told them about the map and they said: we don't want yet to bring too much "attention" on us. We like to keep it quite only for "special" customers.
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I should try onboarding my friends karaoke bar down the street.
I've setup events there in the past, starting a meetup would be cool. But TheWildHustle is a terrible orange piller, and doesn't know if just concentrating on sat stacking is the way
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I'm crappy at it too. I force myself to try and I hope I'll get better. I think you need a certain personality type. We need to organize a corps of those with the knack.
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I was the same shitty presenter too years ago. But with practice, slowly you have more confidence in yourself. Also is a very important aspect: for more you want to teach them, you will HAVE TO learn it yourself before, not not have awkward moments that you don't know how an app works etc.
Teaching others is teaching yourself first. And for good. Just practice with some family members the whole process so you don't get embarrassed with strange people.
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I appreciate the advice, I'll keep you guys posted
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Great advice. The old adage of learning by teaching. Also, like with the Lebowski brothers, I found it easier since I knew them and I was partying with them. Less self conscious.
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Is literally how I wrote all those 60+ guides. People asking me questions. I tried to answer them with all my knowledge. If something I didn't know I said "I will come back to you with an answer". So I went to read, test, installing solutions, probing scenarios etc until I had a better answer. I never spoke from my ass, just for talking, just to give an answer.
So from all these "sessions" I took notes and then put them in a nice form of guides. I run several years some telegram groups, and every week or when was needed, I opened an audio session when everybody could ask me questions: how to use that and that. What solution I should use for my use case X, things like that. And people were quite receptive.
Any good bitcoiner should start something like that. We still have billions to onboard. There's a lot of work to do!
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That's a long drive. I guess I should quit complaining
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This is awesome
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Nice, we need more of them. American Burger in Massapequa should be next :-) just saying....
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The drive in place?
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ya, best burgers in town (and around)... at least what I remember
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Great story. Lovely pic, too!
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Thanks. I hope to find more of these gems.
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Very nice article, thanks for sharing. I would love to spend some of my bitcoin with a local merchant, but there is non near where I live.
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Nice!
I'm a native New Yorker. I need to visit Pub Key and meet some fellow bitcoiners, because I can't seem to orange pill any of my friends and family members. I have no one to talk to. Lol
And maybe one day I will trek it out to Melville Deli
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There are a few NYers on SN. @amaluenda might be interested in a Pub Key outing, and I am always up for a visit myself. There are a few interesting meet ups coming up. Post one you're interested in and we'll meet there. It's a good time. Here's a photo of Tom, Stacey and Max Kaiser from my last visit:
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Very cool. Definitely have to check it out.
I'd totally down to meet up with some fellow NY Bitcoiners. Chop it up for a bit and learn some stuff as I am still fairly new in the Bitcoin space. 😁
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Max & Stacy tour was so much fun! Would love to be back soon. Here are the upcoming events at PubKey (https://pubkey.bar/events):
Thu 02 Nov 2023 6:00 PM Mining Meetup
Thu 09 Nov 2023 6:00 PM Castle Island @ Pubkey
Thu 30 Nov 2023 6:00 PM Lightning Meetup
Thu 21 Dec 2023 6:00 PM Bitcoin Year in Review w Marty Bent
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Cool. Might try and see if I can make it to one of those.
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Awesome. Thanks for sharing.
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