I've told the founder this before, but for growth's sake I think each possible cascade, ie workflow, should have its own landing page like it's its own application.
This is a terrible example, because it doesn't look like a landing page for an app and could be executed better, but when I search google for:
Basically it enumerates every combination of the things it's capable of on its own page and makes it dead simple to get what the heck you came there for.
this is a cool idea on many levels