Yes, name is definitely off unless it's music related. If it is he can rock the brand and amplify the message.
Well a Rock Band is a cool thing, and this is Rock Brand, so it's supposed to be "cool ad agency". But maybe that didn't register as well as I had hoped.
reply
The name make sense, but you cannot expect it to be registered on everyone mind as you wish. A brand is not just a logo, you probably know that.
reply