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What is ROCK BRAND? I mean is a logo for...

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Yeah, well, that is what should be clear from the logo. And if it is not then it's not a good logo.

I thought the word Brand would make it obvious that it is an Ad Agency thing.

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Ok now make much more sense. Its focusing o the music industry? Why ROCK?

The guitar probably not needed, nor the pencil. KISS (keep it super simple) it's my suggestion...

https://image.nostr.build/c11d0e94723f2f39ff6576703d0ac9b14e7f1786d9dc2fff0cdb8104fa7fa27b.jpg

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The guitar at least ties rock with rock music..
Otherwise its just rock

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Yeah, i had originally just kept it like you said KISS, but then for some reason I thought adding the guitar + pencil would be cooler.

Yeah, Rock Brand is supposed to just say "cool ad agency" because a Rock Band is a "cool thing". It's nothing related to music at all.

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Not even close..
The pencil,
The rock music reference..
What in that logo refers to a marketing company? Would never relate that.

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Not bad except on its own I don't understand why the guitar is a pencil.

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Hmm yeah, it's not very clear that pencil = copywriter = idea = brand
Long stretch.
I thought of using a light bulb for "idea" + pencil to look like a guitar, but that would have been even worse.

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Nope. I wouldn't have gotten there from the above alone. Maybe you should just drop a lightbulb in the whole thing and forget the guitar analogy? I understand something about idea then, brand, and music.

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What are you trying to communicate? The business does what, and its clients are whom?

https://m.stacker.news/16175

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Why the oranges? Rack?

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Rack as in boobs. A dirty play on my part of @RockBrand's initial image. Trying a bit more honestly here:

https://m.stacker.news/16308