Hmm, they don't sell miners they host them. Most of your communication is via telegram. I pay only via Bitcoin. And yes, they price in dollars, that's fairly common even for mining rigs. The product description for these are on their twitter where they role it out and show a video. Most of their engagement is twitter, their website isn't the best, but it's just two guys, not some huge public mining company. Let's not subject them to a purity test, they are miners, so by definition that makes them bitcoiners.