I take what's probably an unpopular view on this one: people are super happy to benefit from other people's content. They consume it with abandon, they block ads if they can, they do what they can get away with. That's well and good, go ahead, but acting like it's some big moral thing when other entities -- companies, in this case -- make use of what you've freely given in ways you didn't expect -
I just don't feel it. You relinquish all control to everything when you put it online. If you cringe in horror at someone making use of it, keep your mouth shut, that's my philosophy. It's the wild west and has been since 1970 or whenever.