Recurring Payments is very important part of user experience and fundamental part of commerce. Many small and large business require for recurring payments and it is a great form of conveneince for the user and a revenue model for many businesses. If it is not an option apart of the Bitcoiner's tool kit for adoption people will use centralized custodians or whatever to get it done. For example if you have a phone bill, ellectric bill or internet bill every month, or music subscription having the option to automate recurring payments and not have to think about it offers convenience that people like.