I was listening to WBD with the authors of Resistance Money. They described the process of co writing the book chapter by chapter. They would each ruthlessly pick apart each other's writing, often discarding hours of work until they were all happy with the chapter. They analogized the method as a multi sig.
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I think it’s tough to balance between investing all you got into your idea and remaining emotionally detached from it so that you can incorporate feedback to evolve it. It can be hard to subdue our ego
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Footnotes