But does Instagram share their ad revenue with those creators?

I sincerely doubt it.

cryptocoin

247bf84fda

For the time being, all of the money earned from subscriptions will go directly to creators, and Instagram will not begin taking a cut until "at least 2023," with the aim of helping creators "make a living."

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Instagram Testing Subscriptions That Let Users Pay for Content From Creators

CypherPoet

> For the time being, all of the money earned from subscriptions will go directly to creators, and Instagram will not begin taking a cut until "at least 2023," with the aim of helping creators "make a living."