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10 sats \ 1 reply \ @KenyaCoin 26 Jan 2022 \ on: Crypto firms ignore Africa at their peril as continent set for major adoption bitcoin
Binance recently collaborated with some of the stars participating in this year’s iteration of Big Brother Naija (Nigeria) — the biggest reality show on the continent — to help bring crypto education to a wider mainstream audience. “We are [even] sponsoring Nigerian Idol — the Nigerian version of a popular singing contest,” he added.
Yup, lots of celebrities in Africa are benefiting from the spending by marketing departments of centralized bitcoin and crypto exchanges (Binance, Paxful, Bitsika (Ghana / West Africa)), and others (e.g., Kenyan rapper King Kaka becoming global ambassador for Sportsbet.io sports book).
But that's like celebrating that Coinbase is worth $100B or whatever. That sucks. That means they are extracting a huge amount of value from their users.
Not sure what will be the catalyst that gets us moving towards using bitcoin (or stablecoin, whatever) as the medium of exchange, in a circular economy / closed loop.
Earn in bitcoin. Spend in bitcoin.
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0 sats \ 0 replies \ @247bf84fda 25 Aug freebie
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