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It's interesting you say that people are flocking to Jordan Peterson. In my environment, he's still very much of a fringe character at the same level as the Tate brothers. The example I got told a few times is his obsession with the lobster analogy to explain most of human behavior.
They have a good following though, so likely just fringe from the perspective of my social circle. Then again, my social circle is probably illustrative of the liberal elite you mention~~