Hello salespeople...
Let's talk about sales that were already ready, but...
Here's a small example...
A company was determined to change suppliers.
Everything was in order: better service, cheaper, impeccable service.
And at the last minute...
nothing.
The sale fell through.
Official reason?
"We'll leave it for later."
Now, if we really ask ourselves what happened, what conclusion does our minds come to?
Have you ever had a customer who seems interested, but then backs off for no apparent reason?
The problem is this:
Often, what breaks the sale isn't the price or the proposal.
It's an invisible obstacle that no one sees: the fear of CHANGE.
Change involves thinking, deciding, moving things around, taking risks...
And that's lazy. It makes you insecure. It makes you dizzy.
And what happens when you, as a salesperson, don't know how to detect that?
And we keep talking about benefits, discounts, and conditions...
When in reality, the customer just needs to feel secure.
They don't want more reasons.
They want more trust.
In sales, the confidence you convey to others is very important.
From your appearance, to the way you express yourself, to the tone with which you try to convince...
All of this comes together to achieve your goal.
And confidence is the foundation; it's the support that will close that sale.
Customers want to hear the classic answer to the classic question I always hear as a salesperson:
And is this product good?
And is this food delicious?
And we must answer with certainty and confidence.
Of course.
The idea of sometimes responding to a customer cracks me up...
No! I didn't buy what I'm selling; it's of poor quality.
Working with the public is definitely a delicate task, but at the same time, I really enjoy it, and I meet more people who help me improve my sales skills.
Thanks for selling..
I mean for reading🍊