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Exactly. It doesn't make sense for an apple. But it makes sense for a picture of an apple.
Because reproduction is free, a digital image or a piece of text can't
have a market price.
Digital artifacts can be reproduced at zero marginal cost. Regular pricing models don't make sense. This book got the problem definition right, but not much else I'm afraid.
I added to a reading list, but found it a little ironic to our conversation that he sells the digital copy of the book for $13.99!
Yeah, don't buy it. (Or buy the physical copy.) It's not great, I just wanted to point out that this is a known problem and there is a lot of prior work in regards to the problem definition.
V4V is a behavioural solution.
Lightning allows for a technical solution.
I think wedding and extending both is the way.
Thanks for the reading suggestion, looks interesting.
value4value doesn't make sense for all exchange, but it makes a lot of sense for certain forms of media creation, like podcasts.
A hollywood style feature film might never come out of the v4v model, but it might move us in a better direction than the rent-seeking business models of today